Published On: Mon, Jun 10th, 2019

Granada joins forces with trade partners to cease homeowners acoustic and thermal issues

As the UK’s largest manufacturer of bespoke aluminium secondary glazing, Granada Glazing has joined forces with trade partners throughout the UK to cease homeowners acoustic and thermal issues. Granada understands that their main strength is their partnership with trade installers; because of this, Granada Glazing works with trade installers to increase the demand for their bespoke secondary glazing products. Granada Glazing often supports their partners with marketing material such as flyers, brochures, banners for showrooms and even offer help and advice with websites, images and content.

Market trends are highlighting the importance of the acoustic performance within the glazing industry. Homeowners want to drastically reduce noise entering their homes where Granada’s Secondary Glazing is the solution. With a sound reduction of up to 54 decibels, Granada’s secondary glazing can turn the noise of a diesel bus into a whisper. With Granada’s help, trade installers can promote this locally allowing them to become local acoustic specialists. Brian Smith from Double Glazing Management Specialists has benefited from the additional marketing support Granada Glazing offers, he notes: “No other secondary glazing manufacturer offers the level of support both technical and marketing assistance as Granada Glazing does. Partnering with Granada Glazing has strengthened our business where benefits can already be seen. The quality of products, performance and lead times are outstanding. Granada Glazing understands the glazing market and our business. We’re working together and gearing up for increased sales throughout 2019.”

Granada Glazing’s commitment to their trade partners is not one that they take lightly. They understand that helping their customers to grow and by increasing the demand for bespoke secondary glazing products benefits everyone. James Robinson Granada Glazing Trade Sales Manager comments: “At Granada, we have a saying better together, this is the main ethos behind our trade partner support. Our trade partners often request marketing material and in some cases commercial project support. Helping trade installers promote the acoustic and thermal benefits of secondary glazing substantially increases the number of leads generated.”
Granada’s secondary glazed units are renowned for their acoustic performance often decreasing noise levels by up to 80% (54 Decibels). Manufactured within a 50,000 square feet warehouse with a dedicated powder coating line and metal forming machinery Granada Glazing can produce over 1,000 windows per week.

You can see Granada’s Secondary Glazed products up close and speak to the Granada team at the FIT Show. As their products are manufactured from durable aluminium they are exhibiting on the CAB Pavilion and look forward to speaking with current customers and creating new relationships. If you would like to partner with Granada Glazing and benefit from technical, marketing and sales support please telephone 01909 499 899 or email: