eCommerce

Camden launch new App to take sales to the next level

The new interactive app from leading Irish fabricator, Camden is now available to download from Apple’s App Store. The App which, Andrew McAteer, Group Marketing Manager, advised: “Is a great way to promote Camden’s range of bespoke products in an interactive way!”, opens up the opportunity for installers to showcase the products they are selling through the power of technology to the end-user.

“The recently released App, helps to create the perfect scenario for the consumer trying to decide on what type of products or design they want for their property,” comments Andrew, “once downloaded the App can be used on an iPad or even ran through a showroom touch screen to guide the customer through their exact requirements.”

The App offers a host of interactive options including the choice of designing composite entrance doors, vertical sliders and bi-fold door combinations to specific requirements, enabling the client to change the styles, colour or hardware options to suit their needs.

Andrew adds: “With consumers becoming so much more savvy when it comes to technology, printed marketing material will of course never become obsolete, but they do tend to take a back seat when a more interactive option is available.

“We want our customers to be able to share and promote our products via these interactive possibilities and heighten the homeowner’s sales experience of our brands and products. The App helps our customers achieve this level of sales technique in an easy to use way, giving an instant and positive reaction.”

The new App is just one of the initiatives been put in place to support Camden’s continuing investment strategy to support its customers.

To download the new App, go to www.camdengroup .co.uk and download from the home page

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