Marketing

Double-glazing installer posting incredible results after year with Purplex

Award-winning double-glazing installer Droylsden Glass is getting some impressive results thanks to a winning marketing strategy implemented by Purplex. Droylsden Glass has been providing excellent home-improvement products and services to homeowners across Greater Manchester for over 37 years.

Since partnering with Purplex last year, Droylsden Glass has seen a 211% increase in verified contact form leads in July 2019 compared with 2018 alongside a significant cost per conversion of 24%.

The Purplex team implemented an SEO strategy consisting of strong, relevant content and link building to make their website easier for potential customers to find. 

As a result, website users have increased by 91%, sessions have increased by 135% and page views have increased by 159%.

A strong remarketing campaign has gained more than 3,000,000 impressions and Droylsden’s Google My Business page, managed by Purplex, sees 996% more views on their images than other similar businesses.

And last month the family run business scooped the Property & Construction Business of the Year award at the Pride of Tameside Business Awards courtesy of an award entry produced by Purplex.

A delighted Kevin Thackeray, Managing Director of Droylsden Glass, said: “We wanted to join a marketing agency that knew the industry and our market and Purplex have delivered and shown why they are the leading full-service marketing agency in the fenestration industry,” said Kevin.

“The icing on the cake was our award win and we are proud to have been recognised for all the hard work we’ve put in and for everything we’ve achieved over the past year.”

Andrew Scott, MD at Purplex, commented: “Results for Droylsden have been hugely impressive and it’s great to see the hard work our team are putting in for them is paying off. 

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“I’d also like to congratulate them on winning Property & Construction Business of the Year – awards provide recognition that is invaluable and we’re looking forward to supporting Droylsden’s future growth.”

Purplex Marketing was founded in 2004 by Andrew Scott, who has acquired, built and sold several successful businesses in the industry, including manufacturers, distributors and retail businesses. Since its establishment, Purplex has grown by at least 34% every year and now boasts a large clientele of customers located throughout the UK and Europe. 

For more information, visit www.purplexmarketing.com or call 01934 808132.

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