New ‘definitive’ WindowBASE and Tommy Trinder report on market trends

WindowBASE and Tommy Trinder have joint-published an in-depth analysis of the glazing industry, using data from the last 20 years together with insights from monthly retail quotations by 550 leading installers. 

The Window & Doors Market Trends report looks at how the numbers of fabricators and installers have changed over the past 20 years, which products (eg flush casements, French Doors, composite doors, bifolds, sliders, etc) are more popular, and what materials (aluminium, PVC, and timber) and colours are more in demand. 

“We’ve analysed market share and value, and compared results nationally and by region,” explains Mike Rigby, MD of WindowBASE, which supplies trade prospect data including contact and product details for over 13,200 window fabricators, installers, and stockists. “This data, and the changes recorded from over 30 years of trading – provided the basis of the report.”

The report includes analysis from more than 80,000 items quoted monthly on Tommy Trinder software. “Installers are juggling a vast array of material, colours, and options in order to shore up conversion rates and keep growth on track,” says Chris Brunsdon, CEO of Tommy Trinder. “Eighty-five percent of installers now sell aluminium products, now, up from 78% a year ago, with ‘steel look’ profile a growing trend. Bifolds are ahead of sliders, but the latter are closing the gap. Meanwhile, 24% of all PVC-U window sales are flush casements, and 81% of these are foiled – although colour choices are fairly conservative, with Anthracite, Agate Grey and White Grain the most popular options.”

“This is a really interesting report with masses of really interesting information,” says Nick Dutton, CEO, Brisant Secure.

Roger Hartshorn, CEO, Garnalex, comments: “Amidst the fog of PR hype and competing opinions, it’s not been easy to see where the market is going. So, the publication of this report is to be welcomed. It establishes the facts and trends very clearly. The trend is strongly towards aluminium, accelerated by new competition, which has forced more product development in the last two years than in the previous 20.” 

Rob McGlennon, Managing Director of Deceuninck UK, adds: “This report is a definitive look at long-term trends and the here and now, produced by two window & door industry experts. It’s an invaluable reference for businesses that want to understand the market and where it’s likely to go next.” 

To read the full report or view key infographics, visit www.windowbase.co.uk/windowdoortrends24/.