eCommerce

Universal Trade Frames launches new Trade Residence Door Designer

Universal Trade Frames has become the first fabricator in the UK, and globally, to launch the new Trade version of the Residence Collection Door Designer on its website. Following the success of the Residence Retail Door Designer, which has helped homeowners create bespoke entrance doors and generate leads for installers, the new Trade Door Designer allows trade customers to design doors, customise options, and channel leads directly to Universal.

“The Trade Designer marks another important step in how we support our customers,” said Richard Hammond, Sales Director at Universal Trade Frames. “It gives installers instant access to the full Residence Door range, allowing them to create, visualise and quote doors quickly and accurately, all from one place.”

Developed in partnership with The Residence Collection and creative agency Harrison Carloss, the new designer offers a streamlined digital experience for trade users. Installers can explore door styles, colours, glass designs and hardware options, while generating detailed enquiries that go straight to Universal’s sales team for fast turnaround and quoting.

“This is about giving our customers the tools they need to grow,” Richard added. “It’s intuitive, easy to use, and tailored for the trade.

“The Retail Door Designer has already proven its value in driving consumer interest, and now we’re giving installers the same capability, but with direct access to us as the fabricator.”

The Residence Door Designer is now live at www.utfl.co.uk/residence-door.

“We’re proud to be the first to launch this tool,” Richard concluded. “It’s a great reflection of our partnership with The Residence Collection and our drive to deliver innovations that add real value for our customers.”

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