Stephen Beresford, Head of Marketing Communications at Rehau
Global polymer solutions provider Rehau has welcomed a new head of marketing to its team at its Ross-on-Wye headquarters. With a wealth of experience Stephen Beresford joined the team at Rehau in January to lead the marketing team and support the global delivery of integrated communications campaign.
As part of his new role Stephen will head up the marketing team at Rehau, covering the Building Solutions, Windows and Furniture Solutions divisions for UK and South Africa. As a member of the global communications team, he will also support initiatives and colleagues in other countries.
He joins Rehau with a great deal of marketing and managerial experience. Stephen’s previous roles include Head of Marketing and Corporate Affairs for Central England Co-operative and Senior Manager for European Marketing at electronics giant Toshiba. These roles not only enabled Stephen to lead teams and individuals to success, but also understand the customer journey and the sales process, which are invaluable to this new position.
Stephen Beresford, Head of Marketing Communications at Rehau, said: “I was delighted to become part of the team at Rehau. There is much coming in the way of innovation within both the product sphere and in terms of customer solutions, so being involved at this time is very exciting.
“We are currently in a real period of change, our customers and their consumers have ever changing needs and as a business we are striving to develop innovative solutions to these changes. It is our job to communicate just how forward thinking Rehau is and how we are meeting their needs, with the best solution for them. We have a fantastic team at Rehau and my role is to lead the team and create a strategy to deliver on this.
“From a worldwide perspective we will be working closely with our international colleagues to ensure we deliver our global communications campaigns consistently.”