Jody, who entered the industry as a fabricator for Peterborough-based Omega, joined the Emplas team in 2010 is promoted to the new role, from his previous post as area sales manager.
Commenting on his appointment he said Emplas was committed to working in partnership with its customers to support their continued growth.
He said: “In my new role I’m personally much more focussed on business development, working with existing and new customers to help and support them deliver new growth, which is very rewarding.
“This is very much our focus going forward. We launched the Emplas Installer Partnership at the end of summer, which reiterates our commitment to our customers and in driving-up the standard of service quality and support that the industry offers to installers.”
The Emplas Installer Partnership, offers installers exclusive sales areas, a free website, search engine optimisation and copywriting, plus dedicated marketing collateral including their own-branded protective tape, retail brochures and point of sale material.
Qualifying installers get a free PC, laptop or tablet to allow them to access Emplas’ 24/7 online and order tracking service. They also get exclusive access one of the industry’s most competitively priced composite door ranges alongside one of the UK’s largest product portfolios.
The scheme also draws on the direct retail experience developed by Emplas through its own Northamptonshire-only retail business and G12 Installer of the Year, T&K.
Mike Crewdson, Emplas Sales and Marketing Director, said: “We have always prided ourselves on the level of support we offer to our customers. I don’t think that there is a fabricator out there who understands retail better.
“And there are also very few National Sales Managers who understand it or fabrication better than Jody. He’s proved himself an absolute asset to the team and I have no doubts that he will continue to do so as he leads it forward in the future.”
A poll last year revealed that Emplas’ product quality was rated good or excellent by 98.7 per cent of its customers compared to an industry average of 79.2 per cent. It also scored an enviable 99.3 per cent figure for complete and on time deliveries compared to an 84.6 per cent industry average.
To find our more follow #InstallerPartnership or @emplaswindows. For more information visit www.emplas.co.uk , email info@emplas.co.uk or call 01933 674880.
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