Swish website now optimised to boost leads for installers

Swish Window Systems, an Epwin Window Systems brand, has just upgraded its website to help drive leads for its installers. Gerald Allen, Marketing Manager at Epwin Window Systems, said: “The developments we’ve made to the Swish website will connect homeowners with their local installer much more quickly and easily than ever before.”

Two key developments have been made to the homeowner-focused site. Over a thousand landing pages have been developed for all the major towns and cities in the UK to boost search engine optimisation and help drive local traffic to the website. The second development is the inclusion of a ‘find an installer’ facility on the website. The facility means visitors can enter their town or postcode and see details of the Excellence as Standard member installers closest to them.

The new developments enhance the visitor experience even further. As well as the new additions, there is plenty of information on all Swish brand products, showcasing their features and benefits plus stunning images to highlight the aesthetics of the market favourite. Visitors can request copies of Swish brochures. They can also read more about the Swish brand, its background and credentials to highlight the reliability and longevity of the brand as well as demonstrate its authority in the market place.

Swish has always been a very powerful proposition for fabricators and installers because it is renowned as the window and door brand that’s recognised by 7 out of 10 homeowners. Excellence as Standard, Epwin Window Systems’ membership programme, helps companies continuously improve and offers a wealth of business support initiatives. With the new developments on the Swish website, becoming an Excellence as Standard Swish installer is looking a more attractive option than ever.