Published On: Wed, May 16th, 2018

Customade Group strides ahead and is on course to double its scale

Customade Group has rounded off a historic year since it merged with Polyframe and is on course to double its scale to become a £200 million business. Now comfortably the biggest fabricator in the UK with revenues of more than £100 million, the group is poised for an era of rapid growth with new Group Chief Executive David Leng driving its ambitious plans. David Leng, who was formerly Synseal Group’s Chief Executive officer, joined Customade Group in February. He is leading the next phase of development for the business which has invested £2.5 million in site developments, machinery and IT in the last 12 months.

He says: “It’s been a terrific first year for the group, which has made a string of major investments in the last year and affirmed its position as the industry’s largest fabricator. There have been many landmark achievements for the group with major investment, product development, top industry award wins and growing national presence to name just a few – and we’re now ready for the next exciting stage. “The group has an enormous capacity for further growth and an appetite for improvement and I believe it will double in size to become a £200 million business within the next few years. We have some bold plans for the future and a team of 900 people to deliver our growth strategy. I’m very much looking forward to building on the scale and strength of the group to help it fulfil its potential.”

A substantial investment programme of £2.5 million across several manufacturing sites has significantly increased Customade Group’s capabilities and doubled production output. Three of the group’s nine sites in Livingston, Gloucester and Norwich have recently expanded to cater for increased demand across both PVC-U and aluminium. With additional capacity and unrivalled purchasing power, the group has welcomed more than 500 new customers on board and will roll out a number of new products nationwide during the year.

David adds: “We’re set to grow at phenomenal pace, but our ultimate goal is to be the best that we can be. Investing for the future is fundamental in maintaining our position at the forefront of the industry and this multi-site investment will ensure that customers are well placed to thrive in a competitive market. The Group is forward thinking and quality driven and new product development is the natural next step for us. Our new innovations are all about anticipating the market and driving long-term growth for installers with a range of fenestration products, profiles, materials and price points that guarantee good margins. This year will be a big year for Customade Group and its customers and you can expect to see more exciting new developments coming soon.”

Customade Group is a collective of specialised companies with a combined product portfolio that is unmatched by any other fabricator in the industry. Delivering a complete solution for customers with strong, established brands, including REAL Aluminium, Atlas Glazed Roof Solutions, Polyframe and Virtuoso Doors, the full-service Customade Group can comfortably cater for the entire fenestration industry and is able to satisfy virtually any requirement a customer may have. This market-leading range of products, which includes PVC-U and aluminium windows and doors, composite doors, aluminium glazed roof products, sealed glass units and specialist glazing, is backed by an unrivalled service and support package which the group has rolled out across all divisions.